The race is on to book holidays for next year, as news of an effective Covid vaccine has kick-started Britain’s travel industry. Since the announcement of the vaccine’s success rate on Monday, holiday companies have reported a surge in bookings for 2021 – with some experts urging customers to book early, before prices start to rise.
“On Monday, we saw a double-digit increase in holiday searches compared to the previous Monday; with Greece, Cyprus and the Canary Islands being most in demand,” says Michael Vinales, Managing Director of Olympic Holidays. “Prices haven’t inflated hugely yet, but holidays are starting to sell fast.”
The latest data from TravelSupermarket shows that the most popular months for travel in 2021 are currently April and May, after the vaccine is rumoured to be rolled-out.
Following Monday’s announcement, IAG’s (BA’s parent company) share price rose around 40 percent, while Tui’s stock shot up by 31 percent in just 15 minutes. But smaller, specialist travel companies are also benefiting from increased consumer confidence.
“We have already had five promising enquiries for 2021 trips, all of which have mentioned the vaccine,” says Ewan Moore, senior product manager at Asia experts Bamboo Travel. “We’re delighted with the uptick and hope this is finally a sign of the start of a return to normality for the travel industry. Long may it continue.”
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